Raised on these records, other Southern states produced stars of their own, like Nappy Roots (Kentucky), Big K.R.I.T. A few years later, the bloody outbursts of Houston gangsta rappers The Geto Boys and the avant-garde funk of Atlanta’s Outkast helped establish the “Third Coast” enterprising independent labels then made national concerns out of the gloomy Memphis horrorcore of Three 6 Mafia, the twerk-ready New Orleans funk of Juvenile, and the slowed sounds of Houston’s Screwed Up Click. Mid-’80s Miami bass groups like 2 Live Crew turned electrofunk into a rumbling, bawdy party that dominated clubs and parks.
Hip-hop from the Dirty South reflected its environment: bass blasts made for car stereos, slow tempos for slow cruises, lyrics about the streets, and shout-outs to local thriving neighborhoods.